Our Work
As a creative director working since 2021 with collaboration with independent Rapper Mc Dida who is finalist of Indian Reality Television Show name as India's Talent Fight Season2 and all winner of All India Rap Battle of Alcheringa fest held at IIT Guwahati.
​
The main focus was to help her video quality reach international viewers with International concept in Rapper showcasing her talents and skills and get fame and recognition.
01
AVATAR
AVATAR project happens where I pitch the idea of using Greek mythology in Rap culture embodying the Goddesses of sky , Hera . The outfit the makeup were decide and finally we had a bang shooting.
​
Avatar is basically Mantra of Dida's Own life. People say Sky has no limit.. So Mc Dida became 'Goddess of the Sky' Hera according to Greek Mythology who has the power to restore youth to mortals so as she is living her second life in this lifetime. She being the protector & patron of women. The dancer added an element of Shadow which she was preparing her to accept the rebirth.
02
777
777 is about Storytelling . A Scorpionic look and Pluto conjuction created havoc in Earth. Such stories a scary look, a scare-crow, outskirts, witches , spooky Halloween a dark academia vibe all we try to include in one rap video. After the shooting ends we all had fearful moment we need to escape from that place as its really haunted.
​
There are rare astrological events occur in Universe and it affects the Earth where Lilith conjunct Pluto after thousand years and the fallen angel get down to earth. The Scorpionic nature of human is in rise and destruction death widespread. But the evil get disappeared when everyone learns to control the evil and burn it out.